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Customers For Life By Carl Sew
Beginning of Paper
Carl Sewell’s book “Customers for Life” is devoted to teaching the businessperson of today ways in which they can turn one-time buyers into customers for life. He states that every customer has the ability to be worth 332,000 dollars to your business if you can keep them for l .... Middle of Paper .... Most importantly, you do not want to pester the customer; if you bother the customer, they are not going to be happy.
2 Systems, not smiles. Saying please and thank you does not ensure you’ll do the job right the first time, every time. Only systems guarantee that. There are two major components of a system. The first being to do the job right the first time and the second one is having a plan in place to deal with things when they go wrong. Being nice to the customers is only 20% of providing good customer service, the ....
976 words | 4 pages
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