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Enterprise & Entrepreneuralism
Beginning of Paper
Bridgetown Newsagents - A Small Business Case Study
Introduction
Dillons newsagents is a late closing local shop with a 'Mini-Mart' service. The
'Mini-Mart' side of the business is franchised from Dillons to a registered
partnership: Mr Charles Pettifer and Mr Marc Devis.
Full serv .... Middle of Paper .... growth, structure, strategies and competition are to be addressed in
the following document. Entirety of information sources and research are
obtained from two year's part-time employment at Dillon's newsagents.
Growth of Dillons:
In 1988, Dillons employed Mr Charles Pettifer as the operational manager, from
this date the shop solely provided newspapers and magazines for approximately
eighteen months. During this period Dillons were developing their own ‘Mini-
Mart' theme and as such decided to expand the facilities to su ....
2230 words | 9 pages
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